Sunday, June 14, 2015


Capri Soap - *PR Sample

2 new Aloe-Nurture Moisturizing bars

Contents of Goody Bag

One fine day, a parcel reached my doorstep. You know those when you wake up and you have a mail waiting for you and you do that little dance of joy? I am sure you all have experienced that sheer excitement. What did it contain? Capri's latest Aloe-Nurture moisturizing soaps!

This all natural soap ensures that no chemicals go onto your skin and only organic ingredients are in play. This moisturizing bar has honey and milk protein in it which helps make you skin silky smooth. I have to say, it really does feel like silky smooth due to the milk proteins in it as it claims, so 10 points for that! Also, what I love about this soap is the smell of it. Before I actually started using it, it was sitting under my desk for a while (after I had pictured it, so one was open), my room smelled amazing. Every time I sat on my laptop or for studying, it refreshed me with the smell of honey in it.

We constantly are using many chemical products on ourselves, quite a few times daily on our skin, so it is a welcome to add something natural in the routine. Capri is focusing with this new launch on the natural beauty factor and really who wouldn't like to be just that? Though personally I do not use soap on my face, so I did not venture into that but did use it on my hands and body to see how it performs. But I think it is  worth trying out for those of you who do so.

The package was just too beautifully wrapped (see pictures on my Instagram)  and also included apart from two soap bar a beautiful soap box, a pack of 10 tealight candles and a SweetTouch nail polish in Yellow.

This product is available in the market at PKR 42.00 plus GST with a net weight of 115g. Here is to confidence of our natural beauty!

Have you tried this product or any other from Capri? Do let me know how you found it to be?

*The product was a PR Sample and part of a care package but in no way did influence the review and is only the honest review of the product. Read full disclosure. 

 photo signature_zpsf767e92f.png

Tuesday, April 28, 2015


Winners PAS Awards '15
5th PAS Awards 2015

For those of you who do not know what PAS Awards are they are an award centered around advertising and marketing best from the country. As the acronym suggests in itself, Pakistan Advertisers Society came up with this platform and highlighting the innovate work done by companies or media agencies alike. 

Now if you are wondering is why am I sharing this with you, it is because it's these advertisers that create these spectacular advertisements that instill the desire in our ever so searching souls to buy the best products on offer. Recently, the 5th PAS Awards were held in Karachi as an ode to these very brilliant minds.

This year, apart from the regular 21 regular categories, Pakistan Advertisers’ Society introduced 5 special categories namely Passion for Pakistan, Best in Digital, Media Innovation, Best BTL Activation and Best Platform Award that will honor the most innovative marketing ideas.

The master of the ceremony for the award ceremony was actor and radio presenter Khalid Malik, while the show featured entertaining performances by Fusion, Rachael Viccaji, Zia Mohyuddin, Bushra Ansari, Jawad Ahmed and Sara Raza. Needless to say, the award night was quite a star studded affair. A total of 68 brands and agencies from all over Pakistan were shortlisted by the jury prior and were in the running to win the PAS Awards 2015. 

Let's see a few (relevant) categories and its winners in the pictures below.

Category: Best in Prints
Winner: Ponds

Category: Beverage (Cold)
Winner: Pepsi

Category: Beverages (Hot)
Winner: Brooke-Bond

Category: Cosmetics & Beauty
Winner: LUX

Category: Restaurants
Winner: Espresso

Category: Textile, Fashion & Accessories
Winner: Service

Congratulations to all these brands and their respective media agencies for coming up with great quality of campaigns. Hope to see and even maaaaybe be a part of some in the future (this year and coming).

Did any of your favorite brands win the war? OR was there any other that you would have liked see winning?

*Press Release and Pictures Courtesy of Walnut Comm.
 photo signature_zpsf767e92f.png

Monday, April 20, 2015

LifeStyle | What Is In My Bag?

The Bag.

Beauty Section.
All thing tech and Misc.

An Overview.

The contents of one's bag have always been something I am curious about (nosy little girl!) For me these contents in anyone's bag give the most appropriate picture as to what the person really loves and uses on a daily basis. It tells you all you'll ever need to know about anyone. So today, I decided to share the contents of my own bag. (Judge away!)

As I am a university student, a lot of things you see are student-life related but that just gives you how I organize my bag for all-purposes an answer too. Great, no? The most important thing missing in these pictures above, though, are my registers and lectures. I keep a separate folder for that purpose and so do not really carry it bag. Anyways, let's dive in, shall we?

The first thing that you'll notice is my rather huge wallet. I like to keep extra cash around with me for emergency situations and always end up feeling and the purpose of it is well really everyone knows. Mine is filled with cards of my university and other important cash-ins. USBs are kind of a must and I like to carry around two of those with me at all times. You just never know how may it be of use and has saved my life at more than few instances.

What girl doesn't love good stationary? I know I do! Mickey Mouse pencils and tools box? Yes please. Also, I love that tiny lil lion pencil-top. Given, I am a business student, a scientific calculator is a must thing and one obviously needs notebooks. I use this to jot down any blog ideas or clever lingo that I might come up with or if I have to pen down any important details. My bag has to got to have a spare notebook. It's a perk if there Audrey or Marilyn looking at you like a god-mother.

I am someone who loves to over-pack things, if you haven't realized by now. There is this dire need of all the ifs that need be covered. I always keep charging cords for my Samsung Galaxy phone(s), did I mention my phone(s)? They are kiiind of any bag essential item and also a PowerBank - more on this in a separate post when I try my hand at tech blogging, kinda. It is so handy and has saved my unworthy behind more times than I can count.

Lastly, phew, my bag contains few, ahem, things on the beauty and personal care front. I need to have a deodorant with me be it of any kind. The heat is just unbearable and it simply stinks at times. Body sprays are just too important to be spared from a bag's contents. Talking of the heat, I keep gloves in my bag too, just as a handy to keep my hands safe of the ever so generous sun that has tanned my skin color 3 shades easy. Hair ties, before I forget and they go MIA on me for not mentioning them, you know they can and do all the time. #GirlProblems

Okay, I lied. The real last item in my 'things in my bag' list is a beauty bag. But I am not going into details of this one at the moment and will have a detailed separate post to indulge your juices in. *Takes a deep long breath*

Do share what are your bag essentials and if there are things you keep around just-in-case like me! Avenge me with your long stories! ;)
 photo signature_zpsf767e92f.png