Thursday, March 12, 2015

Fashion | HSY By Ittehad S/S'15 Lawn Collection Launch

HSY with his models. (Picture Courtesy: Lotus PR)
HSY the couture king of Pakistan, recently launched his Lawn collection in collaboration with Ittehad textiles in various cities all over the nation. After Lahore and Faisalabad, he came down to Karachi to showcase his collection. Media personalities, along with us bloggers, were invited to Sanaullah - The Big Store at Main Tariq Road on March 7th, 2015. 

The much anticipated lawn collection has 15 distinct designs with 2 color variants each catering to various tastes. The desings manifested are classic and elegant which resonates with the HSY brand. The Spring/Summer 2015 lawn collection is bsed in a diversity of fabrics including lawn, chiffon and jacquard featuring hues of indigos, blues, greens, orches and fresh pinks. 

Fashion designer Hassan Shehreyar Yasin and Chairman Ittehad, Sheikh Nazim Shahzad, both spoke to the attendees at the event. Models donned on some prints for a fashion presentation. The collection showcases brand's signature ethos of luxury living and timeless elegance. It is designed keeping women from all walks of life in mind.

HSY speaking to the media and attendees.

In presence at the event were Mehreen Syed, the face of the campaign; Ayesha Omer, host for the event; Tehmina Khalid, TakeII Client Management; Supermodel Iraj, Fia, Fauzia Aman, Rubya Chaudry and others. Also present were various celebrities and fashion designers - Deepak Perwani, Bunto Kazmi, Junaid Khan, Tapu Javeri.

Event Pictures:
HSY with his guests.

HSY with Tehmina Khalid & Bunto Kazmi
Bloggers posing with Fia and Rubya.

The Media

Thank you to Lotus PR for the invite.

Did you see the HSY by Ittehad Lawn Collection for Sring-Summer 2015? 

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Sunday, March 08, 2015

LifeStyle | The FoodPanda Experience

A while aback I was contacted by the FoodPanda team to see if I was interested in experiencing the modern way of food delivery. Being a big food lover how could I have ever said no? For those of you who do not know what FoodPanda is all about, it is a one-stop marketplace for all your food cravings. FoodPanda is where you can find a rather huge list of restaurants near or afar which will deliver at your doorstep. It is an online portal made of good food dreams. FoodPanda is affiliated with hundreds of restaurants and is available in around 40 countries worldwide.

The process of ordering food with FoodPanda, I found is extremely easy but comprehensive which makes me believe that the money spent isn't a waste. All that was required was the city and area that you live in and hit search. The data-log enlists all the eateries which will deliver you food. 

As soon as I was done choosing what food I was craving (my area got me a whopping 54 places to choose from talk about food choices), I opened the restaurant tab to place my order. What I found great was how with each restaurant the delivery time and minimum amount to order was mentioned so that there was no hassle later. I chose to order pizza from 14th Street Pizza Co. and could have waited 50 min for it to arrive. The ordering process went extremely smoothly. I loved how when I added pizza to my cart it opened a new window where I could customize it just the way I wanted and it wasn't only one-for-all thing. 

You will have to create your account on the site though and let me tell how how important this is. All the verification will be extremely easy and you will receive an e-mail as soon as you place and verify your order. As soon as I placed my order I was sent a code on my cellphone to enter so that the order could be processed. This is an extremely important step due to the availability of paying online.  IF the verification code does not go through, your order will not be placed and FoodPanda sends and e-mail right away. FoodPanda also gives the option of Cash-on-Delivery, though. 

In the e-mail came the full receipt along with all order details and order-time and in reality came my order. Hot and freshly made. I was in heaven. Thanks to the sheer size of the pizza itself I asked my family to join in on the experience with me and also so any of my pizza-biasness could be dealt with. Needless to say everyone loved it. 

There was, however, a tiny glitch in the system which made my order processed late and took more than two solid hours to it to reach me. The customer-care guy was extremely sweet and told me he'll personally see to it that my order gets delivered to me as soon as possible and he did. Around 20 minutes after I had my order with me. Was I exasperated at this? Oh God, yes! But will I buckle-up the courage at my ever-growing temptation to order again? Yes. The options and knowledge of an internet-safe way of ordering food to my doorstep deserves me ignoring the glitch.   

FoodPanda has various deals running time and round. To stay updated with them all sign-up to their newsletter or any of their social media. You can also download the FoodPanda app on your iPhone or droid phone.

Have you ever tried FoodPanda or plan on to? Do share your experience!
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Monday, February 09, 2015

SCENTSATION Valentine Galore & Launch of YSL, Lancome

Beauty aficionados rejoice! Scentsation has stepped-up to it's name and now launched two acclaimed international beauty brands namely, YSL and Lancome in Pakistan. Scentsation is a luxury retail hub which has long served women providing top-notch beauty and fragrances of houses long loved all over the world. 

Few beauty bloggers, including myself, were invited by their business development head to sample and play with some products ourselves *add squeals*. Ranging from as low as PKR 2,000 to as high as PKR 8,000, a vast range of beauty and skincare from the two brands is available to be shopped. 

All of us blogger girls toured the whole outlet and tried our favorite shades. Needless, to say we all fell in love with not only the color but also the formula. But what we all were visibly most excited about was that these fantastic products are now easily available at the shop and that we no longer have to wait for almost two-month long duration of the shipment of our orders. Scentsation has now taken care of all the hassle.

Along with the introduction of YSL and Lancome, bloggers were briefed by the business development head about the celebration plans of up-coming Valentine's Day. Scentsation, this year, came up with a more personalized feel for the day by giving their valued customers the choice of customizing different stuff with their beloved's pictures, names and messages on t-shirts, notebooks, mugs and perfume bottles, Customers will be able to get the pictures and messages printed on the merchandise then and there. How thoughtful is that?! 

After the end of the presentation, bloggers were handed out special goody-bags made for the event with Valentine quote. The inside of the bag contained some highly desirable products (I'm a VERY happy girl!) from notebook to tote-bag and from a gorgeous beauty train-box to perfume samples. The attending bloggers were also given personalized mugs with the respective bloggers' picture printed on the magic-mug (pictured above). After all the chatting and whole lots of selfies, the Scentsation team took the bloggers to a scrumptious dinner at GunSmoke marking an end to a great night out.

*The Valentine's promotion 2015 is still going on at Scentsation outlet. Snag up on the personalized goodies and give the kiosks a sneak! 
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